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Zero Density and Sequin AR begin collaboration in the field of virtual studios and augmented reality

The Reality Engine solution for augmented reality, combined with the creative and pioneering spirit of Sequin AR, are ready to “deliver spectacular projects.”

The Weather Channel

Zero Density y Sequin AR have announced a strategic partnership that will pave the way for the creation of virtual studios cutting-edge and programs augmented reality for the film, television and live events industries.

Zero Density continues to expand its global partner network with another major partnership, this time in the United States. Your innovative virtual studio and solution Reality Engine of augmented reality, combined with the creative and pioneering spirit of Sequin AR, are prepared to offer “spectacular projects”.

Lawrence Jones, executive creative director of Sequin AR, acknowledges that "we are excited to partner with Zero Density to create innovative augmented reality, virtual sets and immersive experiences, leveraging the power of Reality Engine. Together, we will push the limits of what is possible for Zero Density customers."

Ya Ulaş Kaçmaz, vice president of sales and marketing at Zero Density, highlights that "it is exciting to work with Sequin and its creative team of award-winning pioneers and tastemakers. We and Lecquin will become a powerhouse that will carry out incredible projects."

Reality Engine powered by Unreal Engine is a node-based real-time composer with its own Reality Keyer encoding technology, offering virtual 3D studio and augmented reality. The launch of Sequin AR's augmented reality TV and film division with ICM and partnership with Zero Density aims to bridge the gap between Hollywood producers and technology providers and expand the use of Unreal Engine in entertainment.

By, Oct 30, 2019, Section:Graphics, Business

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