Atomos creates the position of Chief Product Officer for Estelle McGechie

Estelle McGechie, formerly Apple's product manager for the professional video applications category, is the new Chief Product Officer of atoms.

As Chief Product Officer, Estelle will be responsible for all products of atoms, always from the approach of “the evolution of software and services”. Estelle will support the founder of Atomos, Jeromy Young, in the execution of the next releases.

Young celebrates the signing and tells how the professional relationship between the two began: "Estelle and I joined forces for the launch of the original Atomos Ninja, Apple's first ProRes and ProRes RAW recording device. Estelle worked on the initial launch of ProRes RAW and made sure that our ecosystem was compatible with Apple's software suite. She also worked with Atomos to bring ProRes RAW 8K to market. (…) We have more incredible solutions to carry out in the coming years." On the other hand, Estelle McGechie, comments that she is “very excited” to be able to help “play a role that allows content creators to unleash their creativity.”

Career at Disney, Apple, Frame.io…

Born in Australia, McGechie has enjoyed a successful career in the United States with roles in companies such as The Walt Disney Company, Apple y Logitech. While at Apple, Estelle worked as a senior director overseeing product development and marketing of professional video applications worldwide, including managing technologies such as XML, FxPlug, Workflow Extensions, Apple ProRes y ProRes RAW. Most recently, Estelle was vice president of marketing at Frame.io, cloud-based video collaboration platform.

On the other hand, Atomos' latest signing has also worked with important television networks such as ABC, NBC y CNN; with film companies such as Sony y FOX Studios, as well as with many opinion leaders and YouTubers.