The alliance between Media Networks Latin America and Ross Video turns 20

Media Networks Latin America y Ross Video They reaffirm their strategic alliance after 20 years of collaboration.

Based in Lima (Peru), Media Networks Latin America is a producer and distributor of audiovisual content that has been relying on Ross solutions for two decades. The relationship between both companies was born with the purchase of a switcher production Synergy in 2000. Since then, Media Networks has remained loyal to Ross; In fact, it has recently revamped its capabilities with the purchase of several cutting-edge solutions from Ross to improve workflow efficiency.

Miguel Orihuela, technical lead at Media Networks Latin America, states that the company “has always enjoyed” working with Ross tools, which “have played an increasingly important role” in its workflows. Some of its latest acquisitions have been six graphics systems XPression from Ross to “increase our graphics power improve and improve usability”; Inception Social, the Ross social media management solution, or the platform Hyperconverged Ultrix Acuity. “Fuimos uno de los primeros clientes de Ultrix Acuity en Latinoamérica, pero no fue una decisión complicada, porque el caso de negocio de la solución tenía mucho sentido. La integración y la versatilidad que obtenemos de Ross son extremadamente poderosas, simplificando nuestros flujos de trabajo y ahorrándonos tiempo, esfuerzo y dinero. Muchas marcas hablan de interoperabilidad, pero a medida que aumentamos nuestra presencia en Ross, empezamos a ver lo fácil que puede ser la vida cuando se trata de un único ecosistema y topología. Esto supone un gran beneficio, y aunque otras empresas dicen ofrecerlo, no siempre está garantizado y el precio suele ser mucho más elevado”, reflexiona Orihuela.

Media Networks Latin America plans to continue trusting Ross for the next few years, continuing a relationship that already exceeds two decades. In Orihuela's words: "In the early 2000s, products were not so modular, so if something stopped working you had to replace the entire product, rather than just replacing a blade or plate. We have come a long way since then and there is no doubt that the products are more robust and easier to handle than before. One constant, however, has been the quality and responsiveness of the Ross sales team in the region: we have relied on their experience and knowledge on many different occasions, and I think it is important to say that they have always delivered.”