6 out of 10 professionals returned to NAB 2022 after the break due to the pandemic

After two years of hiatus due to the COVID-19 pandemic, this Wednesday it closed its doors in Las Vegas, NAB 2022, the largest global event dedicated to the media, entertainment and ICT industry.

Despite the concerns that the return to fair normality represented in the sector, the balance of this annual event has been positive in that it has meant meeting again in person. However, only the 57% of professionals who traveled to Nevada in the last in-person edition (2019) have attended on this occasion. While in 2019 91,460 professionals participated, in this edition the number was reduced to 52.486. Of them, 11,542 came from outside the United States (154 countries), compared to more than 24,000 in 2019.

As far as exhibition space is concerned, the closure of the upper and lower floors of the South Hall was relatively compensated by the opening of the new West Hall built on the old parking lot of the Las Vegas Convention Center.

The number of Exhibiting companies were reduced from 1,600 in 2019 to just over 900. However, the institution's mastery in fair organization diminished the visual effect of these faults.
On the other hand, the exterior surface between pavilions that had been growing in recent years, disappeared on this occasion.

Unlike previous events in which NAB served as an announcement for major launches that ended up materializing and being marketed from IBC in September, on this occasion the manufacturers have preferred to measure the temperature of the sector rather than launching major novelties.

The new CEO of NAB, Curtis LeGeyt, ha reconocido que “estamos encantados de que nuestros expositores, asistentes y socios de todos los rincones del mundo hayan acudido en masa esta semana a Las Vegas. El entusiasmo y el compromiso en el área de exposición, en las sesiones y en todo el evento han sido estimulantes. Agradecemos a la comunidad del NAB Show que haya hecho de la convención de este año una experiencia increíble, mientras volvemos a hacer negocios en persona”.

Access to the NAB 2022 Special