Atresmedia launches into the on-demand audio business with Sonora

Sonora, a subscription audio platform that offers unpublished content created by “great storytellers”, is the group's latest bet Atresmedia with Toni Garrido as “alma mater”.

The catalog of Sonora, with exclusive access through its application, was born with the vocation of “transform the way in which audio entertainment is consumed.” To this end, a significant number of creators, including figures such as Isabel Coixet, Daniel Sánchez Arévalo, Julio Medem, Albert Espinosa, Mamen Mendizábal, Hernán Casciari, Pilar Palomero, Jon Sistiaga o Andres Calamaro have launched themselves into this format to create documentaries, programs, new narrative formats y “films and audio series”.

The axis, therefore, of the Sonora proposal will be its “original", pieces with a "singular story" and a "powerful proposal to entertain." With an initial catalog of 50 productions, every week new stories will be added until reaching the 115 at the end of the year.

Sonora, which works under a monthly subscription, you can play Sonora on smartphones y tablets iOS y Android, downloading the Sonora App in the Apple Store and Google Play.

Initial catalog of Sonora

Among the first originals of Sonora There are proposals such as Bacon, the investigation of the largest theft of contemporary art in the history of Spain and one of the most important in the world; Operation Moon, a police case in which Manu Marlaska tells us about the persecution of a serial rapist that changed the criminal investigation; Charlines, about the life of drug trafficker Manuel Charlín; Stuffed, in which Jon Sistiaga draws a portrait of a Spanish society narcotized by apparently innocuous medications; Nadiuska, the story of a woman who helped a country free itself from the inhibition of desire and who descends into hell; F*** Pérez, a complete and complex photograph about Florentino Pérez, one of the most powerful characters in football and business, or He constructor, a story of urban and political corruption, traced exclusively through audio recorded by the Police.

In the section of the fiction, Sonora begins its journey with Daisy on the moon, by Julio Medem; Measure up (or not), by Gracia Querejeta, or Maximum satisfaction by Isabel Coixet, defined as "stories with a cinematographic approach to audio for people who love entertainment. As the weeks go by, other titles such as Even if we don't feel like it by Cesc Gay; the series like returned by the Chilean Julio Rojas or The reader who died a natural death of the Argentine Hernan Casciari.

Finally, with regard to the Sonora Program, a selection of pieces with innovative formats and narratives, figure The amazing journey into the mind of Andrés Calamaro; the essay America by Martín Caparrós, or Sleep well by Dr. Estivill.