Viaccess-Orca (NAB 2026): a more efficient and scalable television via SaaS

Efficiency, monetization, scalability and simplification: Viaccess-Orca travel to NAB 2026 (April 19-22, Las Vegas) to present a portfolio of SaaS services that seeks to solve some of the broadcast industry's most pressing operational challenges.

With operators under increasing pressure to reduce costs and maintain at the same time a high-quality service, modular and cloud-native solutions from Viaccess-Orca are positioned to support the modernization of organizations without the need to make disruptive changes. From the expansion of OTT services and multi-DRM strategies, to improving service visibility and content protection, the company seeks to offer its clients solutions that, above all, allow them evolve at your own pace.

In the words of Stephan Nicolas, Commercial Director of Viacess-Orca: "Service providers and operators are looking to reduce operational and capital expenses by 10% to 20% in the next 2-3 years. This means that efficiency, stability and smarter monetization, without losing quality of service, have become essential elements in the current media environment. At NAB 2026, we will demonstrate how VO is helping service providers and operators to optimize their operations, modernize their platforms and apply cutting-edge technologies.”

At NAB 2026, Viaccess-Orca will focus on demonstrating the versatility of SaaS-based operations, always taking as a reference its service delivery platform to manage end-to-end television operations. Among other functions, the company offers services of centralized multi-brand, multi-regional and multi-entity coordination, watermarking provision, and real-time QoE/QoS data collection and analysis with early warning indicators.

From the experience of the user experience, Viaccess-Orca will present the potential of its proposal of design as a service, which allows you to customize user interfaces without having to resort to code on all devices. Furthermore, in the field of platform intelligence, the company offers features such as quality of experience analysis, personalized recommendations and multi-screen white label applications for STB, mobile, Smart TV and web.

Furthermore, from the perspective of advertising technology and service monetization, Viacess-Orca will value developments such as its multimedia player platform, which features playback analytics and holistic advertising use cases; targeted television advertising and with dynamic audience segmentation, and support for non-intrusive ad placement in L.

Viaccess-Orca (VO) will also offer demos in collaboration with partners in its ecosystem such as Broadpeak, ContentWise o Harmonic, among others.