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Spain | America | International

Articles about 'Accenture'

El futuro de los medios se encamina hacia las plataformas de agregación

The future of media is heading towards aggregation platforms
28 December 2022

[+]

Accenture's Reinvent for Growth report highlights how media companies can improve media experiences.

Cuatro tendencias de IBC 2022 que marcarán el camino del sector

Four IBC 2022 trends that will lead the way for the sector
19 September 2022

[+]

Adolfo Rodero, managing director of the communications, media and platforms sector at Accenture in Spain, Portugal and Israel, identifies in this column four ...

La televisión es el medio más eficaz en términos de notoriedad

Television is the most effective medium in terms of notoriety
9 January 2020

[+]

An Accenture study for Mediaset España recommends that advertisers in the Telco sector increase their investment in television. Television would be the medium...

La aceleración digital impulsaría un 3,6% el PIB en 2021

Digital acceleration would boost GDP by 3.6% in 2021
8 September 2017

[+]

The report 'Digital Economy. An opportunity for Spain' highlights that achieving this objective involves generating talent, increasing investments, adapting regulation to ...

Accenture adelanta en Ámsterdam cómo será la experiencia televisiva del futuro

Accenture previews the TV experience of the future in Amsterdam
8 September 2016

[+]

The consultancy organizes several demonstrations at IBC with solutions that aim to help production companies and television stations to get closer to the tastes and preferences of the ...

La explosión del consumo digital: ahora todos somos ‘screenagers’

The explosion of digital consumption: now we are all 'screenagers'
9 November 2015

[+]

According to the seventh installment of the report 'The explosion of digital consumption' prepared by Accenture with the collaboration of AMETIC, the so-called ...

Rompiendo moldes en el consumo de contenidos televisivos

Breaking the mould in the consumption of television content
18 June 2015

[+]

A round table at BIT Experience analyses the contrast between traditional television models and new forms of consumption. The latest...

Star India lanza un nuevo servicio de vídeo online y móvil con Accenture Video Solution

Star India Launches New Online and Mobile Video Service with Accenture Video Solution
27 April 2015

[+]

Accenture is helping Star India develop and launch its online video service based on a strategy that prioritizes ...

Accenture y KPN experimentan con las Google Glass en aplicaciones para televisión enriquecida

Accenture and KPN Experiment with Google Glass in Rich TV Applications
24 February 2014

[+]

Both companies are carrying out demonstrations during the Mobile World Congress in Barcelona that show the possibilities that the use of the ...

Pedro Jurado, ‘Ingeniero del Año 2013’ por el COIT y la AEIT

Pedro Jurado, 'Engineer of the Year 2013' by the COIT and the AEIT
4 October 2013

[+]

Senior Managing Director of Telecommunications, Media and Technology at Accenture, he is the first professional in the consulting world to be recognized with this ...

Los espectadores ven cada vez más contenidos audiovisuales a través del ordenador y el móvil

Viewers are increasingly watching audiovisual content through computers and mobile phones
21 April 2009

[+]

The audience is loyal to their favorite program but not to a specific television channel, detecting a clear fragmentation as they ...

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