The future of media is heading towards aggregation platforms28 December 2022 [+] El informe Reinventar para crecer (Reinvent for Growth) elaborado por Accenture destaca cómo las empresas de medios de comunicación pueden mejorar las experiencias de ...
Four IBC 2022 trends that will mark the path of the sector19 September 2022 [+] Adolfo Rodero, managing director of Accenture's communications, media and platforms sector in Spain, Portugal and Israel, identifies in this forum four...
Television is the most effective medium in terms of notoriety9 January 2020 [+] A study by Accenture for Mediaset España recommends advertisers in the Telco sector increase their investment in television. Television would be the medium...
Digital acceleration would boost GDP by 3.6% in 20218 September 2017 [+] The report 'Digital Economy. An opportunity for Spain' highlights that achieving this objective involves generating talent, increasing investments, adapting regulations to...
Accenture previews in Amsterdam what the television experience of the future will be like8 September 2016 [+] The consulting firm organizes several demonstrations at IBC with solutions that aim to help production companies and television stations get closer to the tastes and preferences...
La explosión del consumo digital: ahora todos somos ‘screenagers’9 November 2015 [+] Según se desprende de la séptima entrega del informe ‘La explosión del consumo digital’ elaborado por Accenture con la colaboración de AMETIC, los denominados ...
Breaking molds in the consumption of television content18 June 2015 [+] A round table at BIT Experience analyzes the contrast between traditional television models and new forms of consumption. The last...
Star India launches new online and mobile video service with Accenture Video Solution27 April 2015 [+] Accenture is helping Star India develop and launch its Internet video service based on a strategy that prioritizes...
Accenture and KPN experiment with Google Glass in rich TV applications24 February 2014 [+] Ambas empresas están llevando a cabo durante el Mobile World Congress de Barcelona demostraciones que muestran las posibilidades que brindaría el uso de las ...
Pedro Jurado, 'Engineer of the Year 2013' by the COIT and the AEIT4 October 2013 [+] Senior Managing Director de Telecomunicaciones, Medios y Tecnología en Accenture, es el primer profesional del mundo de la consultoría que es reconocido con esta ...
Viewers increasingly watch audiovisual content through computers and mobile phones.21 April 2009 [+] La audiencia es fiel a su programa favorito pero no así a un canal de televisión determinado, detectándose un clara fragmentación a medida que ...