Ralf Schimmel takes over as Global Sales Director at Lawo

His appointment coincides with the expansion of the German manufacturer's international activities, as well as the expansion of its solutions portfolio.

Ralf Schimmel will now take over as Global Sales Director at Theirs, responsible for the strategic orientation and coordination of worldwide sales for all the group's products, systems and solutions.

His appointment coincides with the expansion of the German manufacturer's international activities, as well as the expansion of its portfolio of audio, video and IP networking solutions.

Philipp Lawo, CEO of Lawo, highlighted that "in our new position in the market, it is important to coordinate the global sales of the individual Lawo companies for an effective strategy. We are delighted that Ralf Schimmel is taking on this very important task in our group. His extensive experience and ability to develop and implement innovative sales strategies are a great asset for the Lawo companies."

Before joining Lawo, Schimmel was Chairman of the Board of Directors at a systems and services integration company.