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https://www.panoramaaudiovisual.com/en/2014/10/15/la-cadena-estadounidense-vme-y-brb-cierran-un-acuerdo-en-mipcom/

Several productions from the Spanish company will be broadcast on the US network, as the first step in a long-term agreement.

Representatives of Vme Media and BRB International at MIPCOM

Vme Media and BRB Internacional have just sealed an agreement at MIPCOM for the Hispanic audience in the United States. The television network, the first to broadcast only in Spanish in the United States, will broadcast several BRB productions including international hits such as Bernard (156×3’), Mica (26×15’), My ancestors (104×2’) y Kambu (52×7’). This is the first step in a long-term alliance between both companies in the entertainment sector that will expand in the future.

In this first phase of the agreement, Vme and BRB Internacional have closed several animated series for broadcast in the United States Hispanic market, including some feature films, such as My Friend Bernard, aimed at a family and preschool audience. The agreement involves the dissemination of the productions both on the Vme television channel, which reaches 70 million homes, and on its video-on-demand services.

Emilie Pasquet, Sales Executive at BRB International, points out that “we are delighted to become a partner of Vme, a channel that takes care of the quality of its productions for the preschool target in a very important market for us in the new digital landscape for both children and parents.”

Vme TVes la primera cadena de televisión nacional estadounidense en español asociada con las estaciones de televisión pública. Alcanzando a más de 70 millones de hogares en los Estados Unidos, Vme TV emite en 43 mercados a través de las estaciones de PBS y está disponible en DirecTv, DISH Network, AT&T U-verse, así como en las principales compañías de cable incluyendo Comcast.

By, Oct 15, 2014, Section:Business, Television

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