Elena Lahera assumes the direction of Acicala

Under his direction, the Tres60 Grupo company will further strengthen the comprehensive image management for television networks and its presence in advertising and events.

Acicala, the Tres60 Group company specialized in makeup and hair styling for television and advertising agencies, has appointed Elena Lahera as director.

Lahera has a degree in Advertising and Marketing from CESMA Business School and a master's degree in Fashion from Indimo. Throughout his fifteen years as a professional he has gained extensive experience in all sectors of fashion: in television and film, in advertising, in the press and on the catwalk. Likewise, she has been a personal styling advisor for different personalities in public life.

Under his direction Acicala will further strengthen the comprehensive image management for television networks and their presence in advertising and events.

In fiction, Lahera has been responsible for the costumes of numerous series, including Vis a Vis, B&B, El Internado, L.E.X. o Paco's men, and the feature film Kamikaze.

She has also been head of styling for the Real Madrid TV channel and Radio Television of Castilla y León and has participated in television programs such as The comedy club, The Joke club o Something is happening with Marta, among many others.

Elena Lahera has done advertising styling for brands such as Turismo de Andalucía, Línea Directa or the Warner Theme Park and has been a regular collaborator in several fashion and lifestyle publications.

Acicala is currently responsible for the comprehensive image management at Movistar+, on regional television channels, such as Radio Televisión del Principado de Asturias (RTPA), Castilla la Mancha Media and Canal Extremadura; as well as exterior makeup and hairdressing services on RTVE.

The company has the experience of having managed the makeup and hair departments of the Atresmedia Group and the wardrobe department in television series for Boomerang TV, such as The Secret of Puente Viejo y Acacias 38; and other production companies such as Plano a Plano with series pending release in 2017. Other productions made have been With my ass in the air, Doctor Mateo o Princess Eboli.

Acicala also carries out independent projects, such as video clips with record labels such as Sony; advertising projects for brands such as Coca Cola, El Corte Inglés, Heineken or BMW; events (Onda Awards, 40 Principales Awards), film premieres, setting and characterization in exhibitions (Kinépolis, Circulo de Bellas Artes).