Globo manages ingestion and transcoding in its new news production center with Glookast

The Brazilian broadcaster employs Glookast Gloobox Capturer and Glookast Media Producer technology, as well as a distributed media service management system that will enable a multitude of workflows and multisite integration.

Glookast, a company specialized in workflow solutions MXF, has signed a multi-year contract with the Brazilian broadcaster Globo. The agreement includes a platform for ingestion and transcoding Next generation for both feed ingestion and file ingestion, powered by Glookast Gloobox Capturer y Glookast Media Producer, as well as a distributed media services management system that will enable a multitude of workflows and multi-site integration for Globo, ultimately providing its network news production teams with significant operational efficiencies.

The second phase of the solution is part of an innovative project designed by Globo's Technology Division to modernize the company's network news production at various sites. Glookast's channel partner in Brazil, CIS Group, not only helped in the design phase of the project, but also participated in the installation, commissioning and training, working closely with the Globo teams.

The technology and operational workflows designed by Globo are unmatched in the global media industry, with local and remote ingestion of more than 100 files simultaneouslys and up to 40 simultaneous sources that can be monitored and controlled by more than 300 journalists and editors simultaneously.

Mauricio Félix Vasconcellos, project technology director at Globo, comments that "we have the mission to build a modern, easy-to-use and flexible multisite news production system, capable of publishing on many platforms. We also have the vision of allowing production teams, located anywhere, to submit content through a simple and easy-to-use graphical interface. We have to develop new and simple workflows with a focus on collaboration and a story-centric approach across all aspects of the production cycle."

El broadcaster brasileño es usuario de Glookast desde hace 7 años para la producción de noticias en estaciones regionales de O&O, y en Globo Studios, el mayor complejo de producción de ficción y entretenimiento de América Latina, donde se producen 3.000 horas al año de contenido dramático y de entretenimiento de alta calidad.

Guilherme Silva, co-founder and CEO of Glookast, is very proud to "continue our collaboration with Globo, a leading media conglomerate that understands the need to take control of the changes that broadcasters face in order to take advantage of the opportunities that allow them to optimize their working methods while promoting the captivation and growth of their audience. Being selected as one of Globo's partners to help them deliver the best possible content and attract the audiences as efficiently as possible is an honor for our entire team. We are excited to be a part of this milestone in news production and look forward to continuing our long relationship through this renewed commitment.”