COVID drives remote production on television
En la 4K HDR Summit, en la que participarán más de 30 ponentes, se debatirá sobre el papel que juega la producción remota y el uso de la nube en el nuevo entorno marcado por la pandemia.
Entre las principales repercusiones que está teniendo la pandemia del COVID-19 en la industria audiovisual, una está muy clara: la remote production ha llegado para quedarse y no habrá marcha atrás, según avanzan varios de los expertos que participarán en la cumbre mundial de la Ultra Alta Definición (UHD), la 4K HDR Summit, which will be celebrated on the days November 17, 18 and 19 de forma virtual organizada por Medina Media que cuenta con Panorama Audiovisual como media partner.
The 4K HDR Summit has brought together top engineers and top content producers annually since 2015 to share their news and experiences in 4K, 8K, HDR... And in this sixth edition, the first virtual one, the agenda includes more than 30 speakers from the main leading multinationals in UHD, such as the Canadian Ross, the American-Swedish Mediakind and the norwegian Appear TV.
Thus, the engineers Gideon Ferber y David Estruch, from the Canadian multinational Ross, will present their latest developments and solutions in virtual remote production, with success stories such as the broadcast of the New Year's party in China.
Entre las innovaciones que presentará Ross en la sexta edición de la 4K HDR Summit están sus soluciones Voyager y Lucy, que permiten la producción remota en la nube (Ross Production Cloud), como el célebre Cubo (The Cube), al que se “teletransportan” los protagonistas y presentadores para realizar entrevistas.
También Ross ofrecerá detalles de sus aplicaciones para convertir pantallas físicas en cromas, para ofrecer una diversidad de innovadoras opciones a las estaciones y a los realizadores de televisión para sus programas, grabados o en directo.
Por su parte, la multinacional estadounidense Mediakind también presentará sus propuestas para contribución y distribución de contenido en Ultra Alta Definición (UHD).
David Symons, Mediakind's head of sales for Europe, the Middle East and Asia, will reflect on the importance of software in the future of content contribution and distribution, in a flexible and secure way, taking advantage of the best of Ericsson's prestigious and extensive culture and tradition.
"There is no turning back. The pandemic has driven the development of remote production, worldwide," defends Symons.
The Nordic experience in UHD will also be present, for the second consecutive year, by the Norwegian multinational AppearTV, whose portfolio is already present in more than 100 countries.
David Mitchinson, your solutions director at Appear TV, will tell at the 4KHDR Summit how the decompression of Ultra High Definition (UHD) content is being rediscovered.
"And it must be made viable, with reasonable prices, so that we can work with the highest quality and in remote production. It makes less and less sense for television stations and production companies to face transfers, disproportionate expenses and health risks. Remote production is the solution of the future, and it is already present," defends Mitchinson.
Those registered for the 4K HDR Summit Virtual 2020 will be able to follow these exclusive presentations, as well as the 30 sessions that will be offered over the 3 days by streaming, in addition to consulting online demos, attending exclusive webinars and networking through video meetings with speakers and participants.
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