Movistar Plus+ modifies its structure to become leaders in the Spanish industry

Simplifying the structure of Movistar Plus+ It will allow the company to promote the transformation of its business in order to achieve “leadership in the audiovisual industry in Spain.”

The content area will be divided into two axes: Fiction/Entertainment and Sports. Sunday Corral will be in charge of the Fiction and Entertainment department, which will unify the creation, acquisition and production of entertainment, fiction and documentary content on the platform. In parallel, Enrique Rojas joins the Movistar Plus+ team as Director of Sports, an area that will host the processes of acquisition, content creation and production of broadcasts and formats. Movistar Plus+ has also created a new position of CMO led by Purification Gonzalez, whose objective is to develop a relevant and differential brand and content proposal, promoting discovery and consumption in any medium.

Agustín Navarro, as head of customer acquisition and management, will delve into creating a personalized user experience. Besides, Sunday Grandson He will lead the operations and new business area, who in addition to coordinating the areas of advertising marketing, content sales and the TBS production company, will promote new lines of income for the company.

The Movistar Plus+ management committee maintains the transversal directions of finance, with José Antonio García Villar; the area of legal advice, with Ángeles López-Lobatón; the area of personas, with Loreto González; the area of communication, with Pedro Calvo, and the development technological from the platform, with Saúl García.

The appointments of this new stage of the entire Movistar Plus+ ecosystem are completed with Ignacio Fernandez Vega, quien pasará a ocupar la dirección de TBS.