Avid Mustral Mediantral and Wolftech News in a single solution

The integration of mediantral and Wolftech News within mediaTentral Cloud UX already commercially available, a movement with which Avid It seeks to "redefine collaboration in writings."

This combined proposal allows news teams Plan, create, publish and expand stories "Faster than ever," allowing writings to focus on the narration of the issues instead of their management. This milestone occurs less than a year after the acquisition of Wolftech by Avid in November 2024.

The integrated mediantral and Wolftech solution covers workflows From production to publication, including planning, resource management, equipment reservation, production and publication in a single web interface. The solution stands out for allowing Duplication elimination and delays thanks to centralized communication and intelligent automation; a Multiplatform distribution focused on history; the Potentiation of remote equipment and on the ground through mobile tools, and by having a Architecture prepared for the future that takes advantage of the open platform, the integration engine and the Avid's frame.

Arne Berven, CEO DE WOLFTECH Y SVP, Broadcast Strategy EN Avid, considers that this integration "eliminates barriers" through its set of tools enhanced by AI, which "respond directly to the demand of the industry of an end to end platform." On the other hand, Teach hillburn, Senior Vice President of Product of Avid, says: "Today's launch marks Avid's commitment to offer a unified solution for writings. We are dedicated to helping our clients to deliver high quality content to the rhythm of modern news consumption."