TV3 captivated the audience on election night from a large virtual building with augmented reality

The new virtual set for augmented reality, larger and brighter, incorporated different elements that allowed the viewer to experience a spectacular election night on TV3.

For more than fifteen years now, Television of Catalonia He has stood out on election nights for his impeccable use of graphics. The virtual and augmented reality It has been gradually incorporated in recent years and on this occasion, on the occasion of the general elections on April 28, TV3 took a new step.

TV3 and its all-news 3/24 aired an informative special in which augmented reality was the real protagonist.

The new set 1 of TV3 premiered a new scenario that integrated augmented reality data and graphics in the physical environment and the new virtual set For augmented reality, it simulated a large building with several floors that were connected by a “elevator” showed the results by Congressional and Senate constituencies.

For the first time, the Upper House had augmented reality representation as a reflection of the importance that the Senate that emerged from these elections would have in the application of the questioned article 155 of the Constitution in Catalonia.

The new virtual set for augmented reality, larger and brighter, incorporated different elements that allowed the viewer to experience a spectacular election night on TV3.

To produce the virtual set in this special E19: Special elections TV3 launched a specific production control from which the entire system was managed based on the Avid Teacher (Pray) as a graphics engine for augmented reality and ChyronHego for the presentation of updated data on the screen.

In this aspect, it is worth highlighting that TV3 has been using a robot (development of the Corporation) that through a algorithm is able to interpret the data that intake in real time and create headlines that shows on the screen. Thus, it is able to choose, for example, the photo of a winning candidate in a constituency, interpret the data graphically and generate headlines that summarize the result by directly controlling the Maestro renders.

The result of this technological effort was reflected in the monitoring of the audience since in Catalonia, TV3 swept 1.5 million viewers and a 42.1% share of screen.