Pebble promotes Alison Pavitt and Yucel Timur to new leadership roles

Alison Pavitt will be promoted to director of sales and marketing, while head of solutions architecture Yucel Timur will become director of operations.

Pebble, a company specialized in automation and content management, has promoted two of its professionals. os of your key staff members. The marketing director, Alison Pavitt, will be promoted to director of sales and marketing, while head of solutions architecture, East Yucel, will become chief operating officer.

Peter Mayhead, CEO of Pebble, comments that "our goal is to support broadcasters in their transition from traditional broadcast infrastructure to more flexible IP-based technologies. Both Alison and Yucel have been instrumental in helping align the company to ensure we can forge those partnerships."

Alison Pavitt is a long-standing figure in the industry, serving on the IABM Board of Directors and serving on the IBC Exhibitors Committee.

Pavitt joined the industry in a sales role with television graphics specialist Aston. Here he grew a network of international resellers, while also handling product demonstrations as well as operator and reseller training. She joined Pebble in 2009 and as Pebble's Chief Marketing Officer has played a key role in the evolution of the company's marketing, as well as overseeing its recent rebrand and participating in company-wide initiatives to establish brand values ​​and ensure a focus on the customer journey.

Timur joined Pebble in 2019 and leads the team of pre-sales engineers, solutions architects, software developers and customer support professionals who design, deliver and support Pebble solutions.

A seasoned industry professional with over two decades of project management experience in the media and technology sector, he previously held senior roles at Sony Professional Solutions Europe and NowTV (part of Sky UK), and also led key technology initiatives at the BBC.

His experience delivering and implementing cutting-edge solutions has given him valuable insight into how best to deliver complex software and IT-based projects to broadcast clients.