Julia Sizova will lead the new stage of Comscore in Spain

Comscore has appointed Julia Sizova, a renowned executive in the advertising and media industry, as Country Manager for the South EMEA region.

The company specialized in media planning, transaction and evaluation thus reinforces its commitment to the Spanish market with a greater investment in its new offerings of solutions, panels, privacy measurement and trusts Sizova as an experienced industry leader for this new stage.

Sizova, who joined ComScore in 2006, replaces Jaime Agulló, who led ComScore's operation in Spain as VP Managing Director South EMEA.

Adam Holt, Comscore's Senior Vice President for EMEA, acknowledges that "Julia is clearly an asset to Comscore and the industry. I am delighted that he will now lead our measurement efforts in Spain, as we continue to expand in Europe and meet market demand with our unrivalled capability and customisation."

For her part, Sizova points out that "my goal is to improve our relationship with the media and advertising industry now that Comscore is prepared to offer new solutions for the Spanish market: UDM 2.0 audience measurement based on privacy integrating social measurement and advertising effectiveness."

Comscore is a trusted partner for media planning, transaction, and evaluation across all platforms. With a data footprint that combines linear TV, digital, hyped and movie audience intelligence with advanced audience insights, it makes it easy for media buyers and sellers to quantify their multi-screen behavior and make business decisions with confidence.