Secuoya, YouTube partner for the creation and marketing of thematic channels

Enminúscula, a subsidiary of the Secuoya Group specialized in the creation and marketing of its own audiovisual content for broadcast on all types of platforms, has launched four new thematic channels on YouTube aimed at both generic and specific audiences.

The production company Enminúscula, a subsidiary of the group Secuoya specialized in the creation and marketing of its own audiovisual content for broadcast on all types of platforms, it has launched four new thematic channels on YouTube aimed at both generic and specific audiences. New channels will be added over the next few weeks.

Documentaries from the New Atlantis factory, such as Extreme Nature y New Atlantis Documentaries; beauty tips in Almost Perfect and pleasure of building objects in Raw material They make up the themes of these channels that are quickly promoted through social networks.

Los nuevos canales están pensados en la creación de audiencias para las marcas que quieran estar presentes en internet y en las redes sociales. Desde su arranque, hace tan sólo un mes o dos, según los casos, están ya generando comunidades de usuarios que interactúan y comparten con los diferentes programas a través de los perfiles en las redes sociales y de la propia plataforma de YouTube.

In just two months, in the best of cases, the initiative has had a very positive reception among the audience not only in Spain, but also in countries such as the US, UK, India, Turkey, Saudi Arabia, Vietnam, Thailand, Indonesia and Brazil, among others. In total, there have already been more than five million views and 4,000 subscribers, which represents the opening of a new market niche that is already generating income and facilitates the diversification of Grupo Secuoya's clients, this time through its small subsidiary.

New Atlantis Documentaries

New Atlantis Documentaries, broadcasts the entire library produced by New Atlantis since its birth. Its broadcast, both in English and Spanish, has facilitated its international dissemination.

Extreme Nature

Also coming from this subsidiary of Grupo Secuoya are the contents of Extreme Nature, the second of the channels, where the most impressive moments of the nature and geography documentaries produced to date are collected.

almost perfect

almost perfect is a channel dedicated to women through the production of short tutorial pieces on beauty, in which tricks are addressed to obtain the best results in makeup, hairdressing, manicure or styling. From Monday to Friday, a different daily program is broadcast with its own presenter for each of the specialties: makeup, hairdressing, styling, manicure or film makeup.

Raw material

Raw material It is a channel dedicated mainly to crafts and is aimed at all types of audiences. From origami to making homemade soap, the channel has the collaboration of various experts in transforming everyday objects into artistic pieces or utensils and accessories. From Monday to Friday, a new tutorial is published every day.