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https://www.panoramaaudiovisual.com/en/2023/05/15/american-cornhole-league-acl-instaura-ott-vizzi-mog/

ACL OTT

The ACL has opted for the Vizzi OTT platform, developed by MOG Technologies, to offer your fans a premium viewing experience.

In addition to delivering high-quality video footage, the American Cornhole League was looking for a solution that would deliver a seamless user experience, be cost-effective, and gather usage insights to improve future events.

As in any other sports competition, it is essential to generate public attention throughout the year, beyond seasonality. Until now, the ACL used Vimeo OTT to broadcast its championships and manage video-on-demand libraries. However, they encountered some limitations such as customization, usability, format conversion and analytics, which, together with a higher price range, contributed to the choice to look for another OTT solution on the market. They also needed a system that would make it easier to launch a profitable subscription model directly integrated into your website.

The solution

They especially valued the turnkey nature of the live streaming solution, but also the ability to easily create VOD libraries designed to maintain engagement rates beyond live League sessions, and the flexibility to add specific customizations to enhance your audience engagement, such as a multi-camera control panel.

The white label template Vizzi enabled the editorial team to fully customize the platform with ACL's colors and branding, while offering the flexibility to configure collections, featured content, thumbnails and metadata, directly from the CMS.

Furthermore, MOG guaranteed a video experience of broadcast quality to the ACL audience during their live championship via the automatic transcoding from four live RTMP sources to HLS, streamed from TriCaster Newtek in situ. Vizzi's acquisition system ensures transcoding at multiple resolutions with adaptive bitrates, ensuring an optimal viewing experience regardless of viewers' bandwidth.

Trey Ryder, director of marketing for the American Cornhole League, notes that "partnering with Vizzi has given ACL the ability to customize our OTT platform in new and exciting ways. The innovation itself has given us a way to monetize like never before."

By, May 15, 2023, Section:TV Corporate

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