Abertis Telecom Terrestre will operate from April 1 under its new Cellnex Telecom brand
The new name and brand of the terrestrial telecommunications subsidiary of Abertis is part of the company's preparations before a possible op as it provides for the company's strategic plan for the 2015-2017 period.
Abertis Terrestrial Telecom, Abertis Telecommunications subsidiary, will operate from next April 1 as Cellnex Telecom. His new corporate image will be centered on the Cellnex brand and will rely on the motto "we drive the connectivity of telecommunications (driving telecom Connectivity)."
Cellnex Telecom is presented as a company with global ambition. A company that today already serves more than 100 million people in Europe; With the will and ability to accompany the deployment of new generation infrastructure in the field of telecommunications and that, for example, will play a key role in the 4G adoption process and the 5G future. Infrastructure and networks that ensure service and content suppliers, signal transport and data, and their customers, safe, reliable, permanent and also mobility. Where they are and at the moment they are.
Cellnex Telecom was born, then, as a global operator that bets, in collaboration with its clients, for the introduction of innovative technologies that consolidate the foundations of a connected society and economy.
In which people, companies, organizations and public and private institutions can maximize their capacities, thanks to the growing “link” and interconnection propitiated by increasingly efficient communications networks.
Growth and internationalization
After the recent agreement reached in Italy with the Wind mobile telephony operator to acquire and manage much of its telephone towers network, added to the company's Iparer plans that could be completed within this first half of 2015, Abertis Telecom faces a “re -foundational” process.
The company is already the leading operator in Europe in the management of telecommunications infrastructure. And it has given a strong impulse to the expansion and consolidation of the business sharing business for mobile telephony which, after the closing of the operation with WIND, will provide more than 50% of the total income of the Abertis subsidiary, to which we must add that 35% of these will have their origin outside Spain.
The result is the reinforcement of its positioning as an integrated operator of some telecommunication infrastructure and networks, which serve the broadcasting, mobile telephony, security and emergency networks, and the scope in hatching of the “Internet of Things” (Internet of Things) and applications for Smart Cities projects. Let's add to this the firm commitment to continue deepening the internationalization of your activities.
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