Guadalajara Content City is born, a Mexican audiovisual hub born from the experience in Madrid

Roots Group, promoters of Madrid Content City, has partnered with Micelio Media Group to promote Guadalajara Content City, an audiovisual hub that seeks to feed the entire Mexican and Latin American industry.

Guadalajara Content City It is a project that will extend over an area of 60.000 m² and which will include four sets with a surface area of ​​1,500 m², and blacklot de 20.000 m² (a “differential and unique” infrastructure in Mexico), four 700 m² warehouses at the service of the studies, a post-production, workshops and one universidad for 2,000 students. The new production center is launched coinciding with the approval of the new tax incentives for audiovisual productions shot in Guadalajara, an announcement made by the state governor, Enrique Alfaro, at an event held at the first edition of Content Americas.

Guadalajara Content City is located in easily accessible locations, near the Jalisco city center. The sets have multipurpose spaces that allow all the services necessary for filming, as well as production offices and offices, equipped with the highest technological efficiency, security measures and technical needs that large international productions demand.

Raúl Berdones, president of Grupo Roots, points out about this project: "We want to bring the success of Madrid Content City to other territories and consolidate ourselves as one of the largest audiovisual studio platforms in the world. Grupo Roots, through the company Micelio Media Group, projects Guadalajara Content City as a unique model that combines industry, talent and training, a reference not only in Spain, but also unique and differentiating in European territory."