Broadcast before programmatic advertising: new opportunities, automation and AI8 July 2025 [+] Edu Martín Castro, Programmatic Industry Manager & CTV lead en DV360 (Google), explica los pilares fundamentales de la publicidad programática aplicada a la televisión ...
RTVE breaks barriers in virtual production with Unreal Engine26 June 2025 [+] Rubén Gómez, head of the virtual production and implementation unit at RTVE, analyzes the latest milestone in the Corporation: stage production...
Podimo and the visual podcast: when talent changes everything19 June 2025 [+] Luis Basteiro, commissioning editor of Podimo in Spain, reviews the platform's commitment to the visual aspect of its podcasts, an initiative that...
Creating for content creators: an untapped audiovisual market12 June 2025 [+] Javier Ortega, partner audiovisual estratégico para empresas y YouTubers como Peldanyos, arroja luz sobre el creciente mercado de servicios de producción para creadores de ...
Camera stabilization systems: no turning back in broadcasting29 May 2025 [+] Manuel Balseiro, technical trainer and camera operator specialized in hot head and PTZ at RTVE, analyzes the evolution of stabilization systems...
The Floor (RTVE): the technical keys to a unique staging22 May 2025 [+] Joanca García, director; Alex Buendía, technical coordinator, and Patricia Flores, producer, share all the keys to the technical deployment of 'The Floor', a Satisfaction competition...
Trump's film tariffs: the Spanish industry positions itself in the face of a challenge of global dimensions15 May 2025 [+] Fabia Buenaventura (PATE), Ferrán Cera (PROA), Felipe Lage (AGAPI) and Rubén Zarauza (Canary Islands Audiovisual Cluster) respond to the announcement by the US president, ...
Color for life and death: grading of 'The Room Next Door' (Pedro Almodóvar)8 May 2025 [+] Chema Alba, director of creative services and senior colorist at Deluxe Spain, delves into his work on 'The Room Next Door', the first feature film...
Event Cinema: the last alternative for cinemas to guarantee their survival?3 April 2025 [+] María Cazorla, head of programming and cinemas at the distributor Versión Digital, provides detailed information on the Event Cinema concept, which seeks to provide...
Audiovisual advertising production in 2025: “Greater demands and lower budget”27 March 2025 [+] Jaume Jardi, general director of the production company specializing in advertising spots Bloody Mary, conveys his vision on the current situation in the advertising industry...
The making and technique of ‘La Revuelta’ (RTVE): the greatest “ordered chaos” on television20 March 2025 [+] David Olivares and Antonio Trilla, director and technical director of 'La Revuelta' (Encofrados Encofrasa, El Terrat (The Mediapro Studio)), open the door to ...
Crosspoint: an unstoppable evolution at the crossroads between broadcast and OTT platforms18 March 2025 [+] Two years after the European specialist ES Broadcast decided to rely on Crosspoint’s potential and experience, the distributor, service provider and integrator is facing ...
Crosspoint: an unstoppable evolution at the crossroads between broadcast and OTT platforms18 March 2025 [+] Two years after the European specialist ES Broadcast decided to trust in the potential and experience of Crosspoint, the distributor, service provider...
Evertz turns Valencia into the world capital of the transition to IP environments13 March 2025 [+] Coinciding with the recent signing of the representation agreement for the Spanish market with BTESA, the last Evertz technical conferences land in Valencia, ...
Mercedes Gamero (Beta Fiction Spain): “Windows can coexist so that films achieve total success”27 February 2025 [+] Mercedes Gamero, CEO of Beta Fiction Spain, reviews the current situation in Spanish production and distribution a few weeks after her big bet...
35 years of broadcast on Antena 3: from the first LMS, to the premiere of its new continuity20 February 2025 [+] Fernando Castañón Rodríguez and Antonio Ruiz Muñoz, broadcast supervisors at Atresmedia, review the 35 years of Antena 3's life from the perspective...
El Poder del Pop: the Spanish production company that champions the creation of videos with generative AI13 February 2025 [+] Daniel Cuenca, head of El Poder del Pop, a Madrid production company specialized in audiovisual creation with artificial intelligence, sheds light on the use of tools...
CEI (Coruña Immersive Studio): the technological keys of the last large virtual production set30 January 2025 [+] Promoted by the Deputación da Coruña and managed by Pedralonga Estudios, a gigantic joint venture made up of 10 key companies from the Galician audiovisual ecosystem,...
Media storage: the key European directives to know in the face of the rise of cyberattacks28 January 2025 [+] El aumento de los ciberataques a nivel mundial, ya sea comprometiendo los activos audiovisuales como secuestrándolos, ha llevado a la Unión Europea a promover ...
MATIX AlfaCOB & AlfaMIP: los secretos de la nueva tecnología de Alfalite destinada a revolucionar el mercado broadcast23 January 2025 [+] Luis Garrido, director ejecutivo de Alfalite, revela las claves que convierten a MATIX en la tecnología LED de fabricación europea más avanzada para estudios ...
Valencia's À Punt de la dana coverage: delivery, public service and technology9 January 2025 [+] The À Punt team, represented by Iván Esteve, news director; Higinio Añó, director of exploitation and engineering, and Luis López, director of...
Graphics and large LED screens in broadcast formats: the case of 'Mañaneros' (RTVE)12 December 2024 [+] José Antonio García, member of the Miss Motion graphics team for the RTVE and La Cometa TV magazine 'Mañaneros', addresses the creation...
Alfonso Blanco (Portocabo): “We are the production company with the largest ownership of series in Spain”5 December 2024 [+] The crusade to maintain the IP of its formats, its resistance to growth to contribute to stability, the limiting impact of Spain Audiovisual...
Felipe Jiménez (Banijay Iberia): “AI will reach broadcast in 2025”21 November 2024 [+] The director of digital strategy at Banijay Iberia, Felipe Jiménez Luna, reveals the transformation process and digital business of the factory...
Producing with a software-based platform: the future of broadcast with AMPP (Grass Valley)7 November 2024 [+] Software-based workflows, enabled by platforms like Grass Valley's Agile Media Production Platform (AMPP), are here to offer greater agility,...
FAST and Smart TVs: building the ultimate entertainment hub31 October 2024 [+] Ana Izquierdo Lowry, head of business development at Samsung TV Plus in Spain, explores the development of FAST channels in the offer...
The resurrection of 'Peking Express' (Max): challenges of an unpredictable format24 October 2024 [+] Pablo Abelenda, content director of Warner Bros. ITVP, and Ana Jota Martín, executive producer of 'Pekín Express: Angkor Objective', convey all the keys...
Producing the 37th Copa América from Barcelona: an innovative IP 2110 and UHD deployment10 October 2024 [+] Miguel Mur, Operations Manager of Grup Mediapro, explains all the keys to his role as partner of the host broadcaster America's Cup Media in the...
