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Artículos sobre ‘Kantar Media’

La Semana del Talento Audiovisual regresa con el algoritmo y el consumo de contenidos en el centro de su propuesta

Audiovisual Talent Week returns with the algorithm and content consumption at the center of its proposal
17 November 2025

[+]

Promoted by the Audiovisual Cluster of Catalonia, the Audiovisual Talent Week will celebrate its eleventh edition from November 24 to 28 at the...

H.I.G. Capital compra Kantar Media, división de audiencias y análisis de datos de Kantar

H.I.G. Capital acquires Kantar Media, Kantar's audience and data analytics division
21 January 2025

[+]

Kantar Group, a company specialized in market research part of the Bain Capital portfolio, will sell its Kantar Media division to H.I.G. Capital, global firm...

El 14% de los espectadores de ‘Operación Triunfo’ son “digitales puros”

14% of ‘Operación Triunfo’ viewers are “pure digital”
19 February 2019

[+]

A pioneering study in Spain, presented at AEDEMO TV 2019, allows us to know the total audience of 'Operación Triunfo' on TVE and digital platforms. After ...

El 22% del consumo total de ‘Operación Triunfo’ proviene de las plataformas digitales

22% of the total consumption of 'Operación Triunfo' comes from digital platforms
11 December 2018

[+]

According to a study carried out by Kantar Media in collaboration with YouTube and RTVE, the complementarity of the online audience increased the coverage of the program...

BIT Audiovisual 2018 analizará la medición de audiencias en nuevos entornos, el brandchannel y la publicidad programática

BIT Audiovisual 2018 will analyze audience measurement in new environments, brandchannel and programmatic advertising
25 April 2018

[+]

The new audience measurement techniques in the complex digital universe and the possibilities that audiovisual offers to brands to reinforce...

Uno de cada dos tuits relacionados con televisión corresponden a programas de Telecinco

One in two tweets related to television correspond to Telecinco programs
21 June 2017

[+]

The Mediaset España network is the one with the largest social audience with 27,856,793 tweets. The program with the greatest social conversation is 'Big Brother' with...

Telecinco recupera el liderato por una décima de diferencia con Antena 3

Telecinco regains the lead by one tenth of difference with Antena 3
1 March 2017

[+]

Average consumption in February was 248 minutes per person per day (244 minutes linear and 4 delayed), seven minutes less...

Antena 3 lidera share por segundo mes consecutivo

Antena 3 leads share for the second consecutive month
1 February 2017

[+]

The most watched broadcast in January was 'El Hormiguero 3.0' with the presence of Isabel Pantoja, which achieved 4,783,000 viewers on the 30th...

Antena 3 arrebata a Telecinco el liderato de audiencia

Antena 3 snatches the audience leadership from Telecinco
2 January 2017

[+]

After 27 months in the lead, Telecinco reached 12.8% in December, two tenths below Antena 3. Antena 3 with a share of...

Televisión Española barre en las Campanadas aunque con mínimo histórico

Spanish Television sweeps the Campanadas although with a historic low
2 January 2017

[+]

Antena 3, with Cristina Pedroche and Alberto Chicote, scored its best figure in Campanadas in the last 12 years. The 1st Television...

Telecinco incrementa en noviembre su share en seis décimas

Telecinco increases its share by six tenths in November
1 December 2016

[+]

It achieves a 14.4% audience share and for the twenty-seventh consecutive month it is the most watched channel by Spaniards. Telecinco (14.4%), has...

Movistar+ pretende revolucionar el mercado publicitario con una medición “real” de audiencias

Movistar+ aims to revolutionize the advertising market with “real” audience measurement
14 October 2016

[+]

Gracias a la tecnología Return Path Data (RPD), propiedad de Kantar, la operadora española podrá medir con exactitud el consumo de sus casi cuatro ...

Telecinco cumple dos años consecutivos liderando audiencias

Telecinco celebrates two consecutive years leading audiences
1 September 2016

[+]

The three large networks, La1, Telecinco and Antena 3, registered 34.7% share in August, 1.6 points less than last month. Telecinco...

La Eurocopa aúpa a Telecinco al 14,7% de share en julio

The Eurocup boosts Telecinco to 14.7% share in July
2 August 2016

[+]

Television consumption per person per day in the month of July 2016 was around 202 minutes on average. He ...

Los cuatro nuevos canales de TDT sumaron en su arranque el 1,6% del share

The four new DTT channels added 1.6% of the share at their start
1 June 2016

[+]

The audience ranking in May is led by Telecinco with 15.1% and Antena 3, with 13.4%. Telecinco with 15.1% share...

Telecinco inicia 2016 liderando con un 13,9% de cuota

Telecinco starts 2016 leading with a 13.9% share
1 February 2016

[+]

By television group, Mediaset España gathered 29% of the share in the first month of the year; while Atresmedia achieved 28.1%; CRTVE, the...

TVE volvió a ser la opción escogida por los españoles para despedir el año

TVE was once again the option chosen by Spaniards to say goodbye to the year
4 January 2016

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6,484,000 viewers, 47.5% of the audience, took the grapes with TVE's La1. As has become traditional, Spanish Television's La1...

6,6 millones de espectadores siguieron el mensaje navideño del Rey

6.6 million viewers followed the King's Christmas message
28 December 2015

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The message, recorded for the first time in the Royal Palace, reached a screen share of 65.1% with TVE as the audience leader with...

Telecinco conserva en noviembre el liderato con un share del 15,1%

Telecinco retains its leadership in November with a share of 15.1%
1 December 2015

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The first quarter of the current season leaves as headlines the great rise of 13Tv (+16.7%), the news channel 24 Horas or the ...

El coloquio entre Rivera e Iglesias en ‘Salvados’ lideró las audiencias de octubre

The colloquium between Rivera and Iglesias in 'Salvados' led the October hearings
1 November 2015

[+]

More than 5.2 million viewers, with a 25.2% share, followed the broadcast of the program on LaSexta. October closes with Telecinco leading...

Telecinco (14,9%), líder en septiembre por decimotercer mes consecutivo

Telecinco (14.9%), leader in September for the thirteenth consecutive month
1 October 2015

[+]

Antena 3 obtained a screen share of 13.4 percent, improving 4 tenths compared to the previous month. Telecinco's screen share...

Telecinco, líder de audiencia por décimo mes consecutivo

Telecinco, audience leader for the tenth consecutive month
2 July 2015

[+]

The sum of the three large networks (Telecinco, Antena 3 and La1) added only 38% in June. According to the hearing report prepared...

Telecinco con un share del 15,4%, líder por sexto mes consecutivo

Telecinco with a share of 15.4%, leader for the sixth consecutive month
2 March 2015

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By television groups, Mediaset España reaches 31.9%; Atresmedia, 26.7%); CRTVE, 16.5%; Editorial Unit, 3.8%; and Vocento Group (3.3%). Telecinco (15.4%) ...

Telecinco (14 ,2 %), líder por quinto mes consecutivo

Telecinco (14.2%), leader for the fifth consecutive month
2 February 2015

[+]

By television group, Mediaset España (30.8%), Atresmedia (26.8%), CRTVE (17.0%), Unidad Editorial (3.8%) and Grupo Vocento (3.5%) lead the January share. Telecinco (14.2%) ...

Telecinco (14,6%) líder por tercer mes consecutivo

Telecinco (14.6%) leader for the third consecutive month
1 December 2014

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LaSexta registers a historical maximum (8.2%) for the second consecutive month. The sum of the big three (Telecinco, Antena 3 and La1) registers 38.2% of...

Telecinco (15,2%) consolida en octubre su liderazgo mientras LaSexta marca máximo histórico con 8,0% de share

Telecinco (15.2%) consolidates its leadership in October while LaSexta marks a historical high with 8.0% share
3 November 2014

[+]

By television groups: Mediaset España (31.2%), Atresmedia (26.9%), CRTVE (16.6%), Unidad Editorial (3.7%) and Grupo Vocento (3.4%). Telecinco with 15.2% share consolidates...

Telecinco recupera el liderazgo con el 14,2% de share

Telecinco regains leadership with 14.2% share
1 October 2014

[+]

Television consumption per person per day drops to 226 minutes, 34 minutes more than last month and 4 minutes less than in...

Atresmedia Publicidad y Kantar World Panel estudiarán el comportamiento televisivo de los consumidores

Atresmedia Publicidad and Kantar World Panel will study consumer television behavior
15 July 2014

[+]

Thanks to a tool that allows two databases to be crossed, it will be possible to expand and improve the information on television consumption of...

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