The LaLiga Clásico revolutionizes its technology to be a “blockbuster” and “video game” with a record number of cameras26 October 2023 [+] Realidad aumentada, inteligencia artificial e interactividad son los pilares tecnológicos con los que LaLiga busca revolucionar la producción broadcast de El Clásico, encuentro entre ...
LaLiga explores AI applied to sport in collaboration with SportBoost4 October 2023 [+] Meet LaLiga, una iniciativa de LaLiga y SportBoost, ha permitido que deportistas, responsables de clubes y expertos en IA hayan compartido en un evento ...
LaLiga Tech transforms into Sportian to open the door to new markets within sport3 October 2023 [+] Sportian es el nuevo nombre de LaLiga Tech, joint venture de Globant y LaLiga que tiene por objetivo “reinventar” la industria del deporte y ...
The OTT LaLiga+ adds the two Eurosport channels to its catalog2 October 2023 [+] El paquete Plus Total de la OTT LaLiga+ de LaLiga mejora su oferta con la incorporación de los canales Eurosport 1 HD y Eurosport ...
LaLiga revolutionizes its staging for the 2023/2024 season17 August 2023 [+] Grafismo y tiros de cámaras han sido modificados sustancialmente para que las retransmisiones de la temporada 2023/2024 de LaLiga marquen un antes y un ...
LaLiga will debut graphics and new camera shots27 July 2023 [+] Starting August 11 and with the aim of making football even more immersive, LaLiga will make changes to the graphic package...
LaLiga+ improves usability, user experience and design following the new brand image7 July 2023 [+] LaLiga ha iniciado esta temporada un cambio de era de la mano de su socio estratégico para las próximas cinco temporadas, Electronic Arts. Además ...
The realization of LaLiga EA Sports will approach video games in the 2023/2024 season4 July 2023 [+] LaLiga estrena etapa con el patrocinio de EA Sports, que más allá del rebranding de la primera y segunda liga de fútbol transformará la ...
LaLiga brings together 30 international broadcasters in its latest audiovisual production workshop30 May 2023 [+] Más de 80 asistentes de 30 broadcasters internacionales han formado parte del sexto workshop de producción audiovisual de LaLiga, una reunión de trabajo centrada ...
The Korean 4Dreplay achieves the Fan Engagement Challenge organized by LaLiga and SportBoost30 March 2023 [+] 4Dreplay has been chosen among the 120 international companies that participated in the Fan Engagement Challenge initiative organized by LaLiga together with...
Netflix produces its first sports docuseries in Spain in collaboration with LaLiga17 February 2023 [+] Netflix is working on the pre-production of its first sports docuseries that will focus on the 2023-2024 LaLiga First Division competition. This new...
LaLiga Studios, producer of LaLiga and Banijay Iberia, is born14 February 2023 [+] LaLiga and Banijay Iberia have joined forces to promote LaLiga Studios, a new sports-related content production company. LaLiga Studios was born with...
LaLiga closes 2022 without giving truce to piracy29 December 2022 [+] Piracy, in a context of fragmentation in the distribution of audiovisual rights, continues to be a great concern for LaLiga, an organization that has recently...
Globant and LaLiga form a joint venture to try to reinvent the sports and entertainment industry29 September 2022 [+] Globant, una compañía nativa digital enfocada en reinventar los negocios mediante soluciones tecnológicas innovadoras, y LaLiga han alcanzado un acuerdo para asociarse y crear ...
The technological innovations of the 22/23 LaLiga season17 August 2022 [+] For yet another year, the LaLiga team together with Mediapro have implemented a significant number of technological innovations to continue improving audiovisual broadcasting...
LaLiga and Streamline join forces to promote competition in China with 'LaLiga Plus'4 August 2022 [+] LaLiga Plus, the new application presented by LaLiga and Streamline Media Technology, will connect Chinese fans with LaLiga Santander and LaLiga Smartbank at...
LaLiga extends its agreement with Premier Sports for the United Kingdom and Ireland until 20258 June 2022 [+] Premier Sports seguirá siendo el titular en exclusiva de los derechos audiovisuales de LaLiga Santander en Reino Unido e Irlanda hasta 2025. El acuerdo ...
LaLigaSportsTV exceeds one million followers on social networks thanks to the boost of TikTok2 June 2022 [+] LaLiga's OTT, LaLigaSportsTV, has added 500,000 followers on social networks in just one year, a milestone that has allowed it to create a community...
LaLiga Tech and SportBoost look for new disruptive proposals31 May 2022 [+] El objetivo de LaLiga, a través de LaLiga Tech en conjunción con SportBoost, es el de acelerar la transformación digital de la industria de ...
The technological keys to Mediapro's 9:16 production for LaLiga and TikTok17 May 2022 [+] Miguel Mur, Operations Manager de Mediapro, desgrana cómo se desarrolló la cobertura tecnológica del partido entre la Real Sociedad y Real Betis de LaLiga ...
Gol (Mediapro) offers the first LaLiga match in vertical format through TikTok11 April 2022 [+] Thanks to a pioneering agreement between Mediapro, LaLiga and TikTok, the match between Real Sociedad and Real Betis could be followed in 9:16 format via...
Non-exclusive agreement between Movistar Plus+ and Dazn for LaLiga rights29 March 2022 [+] Movistar Plus+ and the sports streaming platform Dazn have reached a new non-exclusive agreement for the distribution of the lot assigned by LaLiga...
LaLiga announces the second edition of the 'eSports Management and Business' course28 March 2022 [+] LaLiga, a través de su departamento educativo LaLiga Business School, y en colaboración con Movistar, lanza la segunda edición del curso de Gestión y ...
LaLiga, Movistar Plus+ and Mediapro sign the largest audiovisual display in the history of El Clásico18 March 2022 [+] El despliegue audiovisual de El Clásico del próximo domingo, impulsado por LaLiga, Movistar Plus+ y Mediapro, se traduce en 34 cámaras, señales multicámara para cada ...
LaLiga launches its first program through TikTok25 February 2022 [+] The TikTok catalog grows with a program called Play LaLiga, which will feature monthly challenges from content creators, talks with footballers and...
The FC Barcelona-Atlético de Madrid will have a Multi-Camera Fan Signal4 February 2022 [+] LaLiga, Mediapro and Movistar will make a great audiovisual display for the match between FC Barcelona and Atlético de Madrid that can be followed through...
LaLiga and Mediapro request 6 years in prison for the creator of rojadirecta.com26 January 2022 [+] The creator of Rojadirecta.com will be tried by the Provincial Court of La Coruña. LaLiga and Mediapro request 6 years in prison. The Court of...
LaLiga launches a graph that shows the probability of scoring a goal thanks to artificial intelligence21 January 2022 [+] This Matchday 22, LaLiga becomes a pioneer among European leagues by graphing goal replays in its national audiovisual broadcasts...