Cinematographic broadcast in sports: lenses, workflows and a new standard19 April 2024 [+] Manuel Tomás García, steadycam operator at Grup Mediapro specialized in sports and entertainment, addresses the evolution of the cinema look in broadcast environments by tracing...
LaLiga, distinguished with the Diamond Button for adding 10 million subscribers on YouTube25 March 2024 [+] YouTube has recognized LaLiga with the Diamond Button after adding 10 million subscribers on the platform, a milestone that has only been achieved...
Telefónica will increase its exclusive LaLiga days for the 2026/27 season22 January 2024 [+] LaLiga has awarded Telefónica new domestic rights to the competition from January 2025 to the 2026/2027 season, which will likely help...
LaLiga shares experiences with the EUIPO to continue fighting against piracy20 December 2023 [+] The LaLiga offices have hosted a meeting between representatives of the European Observatory on Violations of Intellectual Property Rights of the ...
The LaLiga Clásico revolutionizes its technology to be a “blockbuster” and “video game” with a record number of cameras26 October 2023 [+] Augmented reality, artificial intelligence and interactivity are the technological pillars with which LaLiga seeks to revolutionize the broadcast production of El Clásico, a meeting between...
LaLiga explores AI applied to sport in collaboration with SportBoost4 October 2023 [+] Meet LaLiga, an initiative of LaLiga and SportBoost, has allowed athletes, club officials and AI experts to share in an event...
LaLiga Tech transforms into Sportian to open the door to new markets within sport3 October 2023 [+] Sportian is the new name of LaLiga Tech, a joint venture between Globant and LaLiga that aims to “reinvent” the sports industry and...
The OTT LaLiga+ adds the two Eurosport channels to its catalog2 October 2023 [+] The Plus Total package of LaLiga's OTT LaLiga+ improves its offer with the incorporation of the Eurosport 1 HD and Eurosport ...
LaLiga revolutionizes its staging for the 2023/2024 season17 August 2023 [+] Graphics and camera shots have been substantially modified so that the broadcasts of the 2023/2024 LaLiga season mark a before and a...
LaLiga will debut graphics and new camera shots27 July 2023 [+] Starting August 11 and with the aim of making football even more immersive, LaLiga will make changes to the graphic package...
LaLiga+ improves usability, user experience and design following the new brand image7 July 2023 [+] This season LaLiga has begun a change of era with the help of its strategic partner for the next five seasons, Electronic Arts. Besides ...
The realization of LaLiga EA Sports will approach video games in the 2023/2024 season4 July 2023 [+] LaLiga opens its stage with the sponsorship of EA Sports, which beyond the rebranding of the first and second football leagues will transform the...
LaLiga brings together 30 international broadcasters in its latest audiovisual production workshop30 May 2023 [+] More than 80 attendees from 30 international broadcasters took part in the sixth LaLiga audiovisual production workshop, a work meeting focused...
The Korean 4Dreplay achieves the Fan Engagement Challenge organized by LaLiga and SportBoost30 March 2023 [+] 4Dreplay has been chosen among the 120 international companies that participated in the Fan Engagement Challenge initiative organized by LaLiga together with...
Netflix produces its first sports docuseries in Spain in collaboration with LaLiga17 February 2023 [+] Netflix is working on the pre-production of its first sports docuseries that will focus on the 2023-2024 LaLiga First Division competition. This new...
LaLiga Studios, producer of LaLiga and Banijay Iberia, is born14 February 2023 [+] LaLiga and Banijay Iberia have joined forces to promote LaLiga Studios, a new sports-related content production company. LaLiga Studios was born with...
LaLiga closes 2022 without giving truce to piracy29 December 2022 [+] Piracy, in a context of fragmentation in the distribution of audiovisual rights, continues to be a great concern for LaLiga, an organization that has recently...
Globant and LaLiga form a joint venture to try to reinvent the sports and entertainment industry29 September 2022 [+] Globant, a digital native company focused on reinventing business through innovative technological solutions, and LaLiga have reached an agreement to partner and create...
The technological innovations of the 22/23 LaLiga season17 August 2022 [+] For yet another year, the LaLiga team together with Mediapro have implemented a significant number of technological innovations to continue improving audiovisual broadcasting...
LaLiga and Streamline join forces to promote competition in China with 'LaLiga Plus'4 August 2022 [+] LaLiga Plus, the new application presented by LaLiga and Streamline Media Technology, will connect Chinese fans with LaLiga Santander and LaLiga Smartbank at...
LaLiga extends its agreement with Premier Sports for the United Kingdom and Ireland until 20258 June 2022 [+] Premier Sports will continue to be the exclusive owner of the audiovisual rights of LaLiga Santander in the United Kingdom and Ireland until 2025. The agreement...
LaLigaSportsTV exceeds one million followers on social networks thanks to the boost of TikTok2 June 2022 [+] LaLiga's OTT, LaLigaSportsTV, has added 500,000 followers on social networks in just one year, a milestone that has allowed it to create a community...
LaLiga Tech and SportBoost look for new disruptive proposals31 May 2022 [+] The objective of LaLiga, through LaLiga Tech in conjunction with SportBoost, is to accelerate the digital transformation of the sports industry...
The technological keys to Mediapro's 9:16 production for LaLiga and TikTok17 May 2022 [+] Miguel Mur, Operations Manager at Mediapro, explains how the technological coverage of the match between Real Sociedad and Real Betis of LaLiga was developed...
Gol (Mediapro) offers the first LaLiga match in vertical format through TikTok11 April 2022 [+] Thanks to a pioneering agreement between Mediapro, LaLiga and TikTok, the match between Real Sociedad and Real Betis could be followed in 9:16 format via...
Non-exclusive agreement between Movistar Plus+ and Dazn for LaLiga rights29 March 2022 [+] Movistar Plus+ and the sports streaming platform Dazn have reached a new non-exclusive agreement for the distribution of the lot assigned by LaLiga...
LaLiga announces the second edition of the 'eSports Management and Business' course28 March 2022 [+] LaLiga, through its educational department LaLiga Business School, and in collaboration with Movistar, launches the second edition of the Management and...
LaLiga, Movistar Plus+ and Mediapro sign the largest audiovisual display in the history of El Clásico18 March 2022 [+] The audiovisual display of El Clásico next Sunday, promoted by LaLiga, Movistar Plus+ and Mediapro, translates into 34 cameras, multi-camera signals for each ...